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FOUNDING 10 Only 10 spots · $397/mo, locked · month to month Claim a spot →
LAUNCHING SOON · 10 PILOT SEATS OPEN →

Stop being the best place no one's heard of.

You didn't get into hospo to spend your nights refreshing Google Analytics. We build the website, Google presence and socials that turn searches into full tables, so the room fills itself while you run service.

An empty independent Sydney cafe at peak brunch time. Tables set, espresso machine ready, a single barista wiping a milk jug. The best place no one has heard of.
before
The same Sydney cafe packed and thriving at peak brunch. Tables full, baristas working, plates landing, the room alive with energy.
after
Claim a Founding Spot · $397/mo Or start with the free audit →

WE HELP INDEPENDENT CAFES, RESTAURANTS & DARK KITCHENS

WINE BARS · BRUNCH CAFES · MODERN ITALIAN · RAMEN JOINTS · HATTED DINING · FAMILY TAVERNA · NEIGHBOURHOOD CAFES · DARK KITCHENS · PASTA BARS · NATURAL WINE BISTROS · BBQ · MODERN ASIAN · WINE BARS · BRUNCH CAFES · MODERN ITALIAN · RAMEN JOINTS · HATTED DINING · FAMILY TAVERNA · NEIGHBOURHOOD CAFES · DARK KITCHENS · PASTA BARS · NATURAL WINE BISTROS · BBQ · MODERN ASIAN ·

Not for: pubs · nightclubs · chains. We say no a lot. That's why it works.

TASTE TESTED ✓

WHAT YOU GET →

WEBSITES

Fast, built to convert scrolls into seats.

BRANDING

Identities that make your venue look like the real deal.

SOCIAL

Content built to be saved, shared and booked.

UGC

Real food shot by people who eat here too.

SEO

Get found by people who are actually looking.

SEE YOUR VENUE'S NEW LOOK.

12 premium designs. Pick the one you love.
Included in every plan, built with your face and brand on it.

SEE IT LIVE →
The Editorial skin. Fine dining website mockup.
01 · THE EDITORIAL

Pick this if the chef leads the room.

Modern Italian · Modern Vietnamese · Modern Japanese · Mediterranean

Looks like you? →

SEE IT LIVE →
The Bar skin. Cinematic dark wine bar and speakeasy cocktail bar website mockup with candlelight, walnut, brass, and oxblood.
02 · THE BAR

Pick this if the room sells the drink.

Wine bar · Cocktail bar · Speakeasy · Natural wine · Izakaya · Sake bar

Looks like you? →

SEE IT LIVE →
The Cafe skin. Warm cream brunch cafe website with pumpkin accent, vintage Open Since badge, sun-bleached photography of regulars at the bench seat.
03 · THE CAFE

Pick this if your regulars know your name.

Australian brunch · Specialty coffee · Italian trattoria-cafe · Yum cha cafe · Vietnamese banh-mi · Korean breakfast

Looks like you? →

SEE IT LIVE →
The Statement skin. Brutalist black trend-led restaurant website with a 200pt headline, single viral-red accent, and visceral full-bleed kitchen photography.
04 · THE STATEMENT

Pick this if you want to stop the scroll.

Pasta bars · Ramen · Viral pho · Modern Korean BBQ · Hip burgers · Modern Vietnamese fast-casual

Looks like you? →

SEE IT LIVE →
The Weekend skin. Neon americana diner website with chunky retro signage, halftone backgrounds, and a family booth scene at full glow.
05 · THE WEEKEND

Pick this if your Saturday brings the prams.

Australian brunch · All-day cafe · Korean breakfast · Waffle / pancake cafe · Milkshake diner · Ice-cream parlour

Looks like you? →

SEE IT LIVE →
The Feed skin. Food-led restaurant website mockup.
06 · THE FEED

Pick this if the plate IS the brand.

Modern Italian · Ramen · Modern Vietnamese · Greek mezze · Korean BBQ

Looks like you? →

Not sure which one fits? BOOK A FREE AUDIT → We'll tell you which one your venue should be using.

PRICING.

Years in hospo. Years in branding. Years yelling at websites that wouldn't load. We found our flow. Forkcast is what came out: lean team, no overheads, no slow chains. Priced this way because that's how we run, and because we want to help as many operators as we can.

FREE AUDIT
Free
no commitment. start here.
  • A 2-minute check of your Google, website and ranking
  • The 3 fixes that matter most, sent to your inbox
  • No call. No pitch. No obligation.
  • Delivered by a person, not a bot
  • See where you stand before you spend a cent
GET THE FREE AUDIT →
FULL HOUSE
$1,497
per month. cancel anytime.
+ $397 one-time setup
$997/mo for the first 10 Founding venues, locked
  • Everything in Found & Full
  • Full social media management, done for you
  • Reels + UGC, one on-site content shoot a month
  • Managed Google + Meta ads (your ad budget on top)
  • Full brand identity: logo, palette, voice
  • Growth reporting
START NOW · $397 setup → or book a call first →
FOUNDING 10 · 10 OF 10 SPOTS STILL OPEN

The end of quiet Tuesdays. Founding price.

For the first 10 Founding venues, the complete Found and Full system is $397 a month, plus a one-time $397 setup, GST included, month to month, cancel anytime, and that rate never rises for as long as you stay. You get a free online table booking system (EatNew) with a 24/7 host, valued at $99/mo, a website on 1 of 12 designs built to rank (SEO, GEO and AI-search optimised), your Google Business Profile optimised and actively managed, and reputation management. Venues after the first 10 pay the standard $497 a month. In exchange we ask for an honest review and a documented case study. We never promise rankings or revenue; we build the system, your food and service do the rest.

The promise: you see your design before anything goes live. Not happy at handover? We keep working until you are. Your domain and content stay yours either way. Watch the live spot counter →

CLAIM A FOUNDING SPOT · $397 setup →

Want the full breakdown and the market comparison? See the full pricing page → Or start with the free Audit and we'll tell you which tier fits.

Same price at every door. We build for your industry, we never charge by it.

How invisible are you? Find out in 2 minutes.

Drop your URL. We'll send you the truth. What Google sees. What it doesn't. The three things killing your bookings.

Free. No call. No pitch. The truth, the fixes, and which build fits your venue. Decide without a single meeting.

DON'T BE INVISIBLE 🙂
A packed sunny Sydney cafe at lunch. Every table full, plates of food, natural light, real diners enjoying themselves.
BUILT BY PEOPLE WHO EAT OUT TOO MUCH ❤

WE'RE THE AGENCY THAT EATS OUT TOO MUCH.

(It's research. We're committed.)

Our founder, Michael Le, started in hospo at eight. Family restaurant. Doing the dishes for pocket money. Cafe shifts and Maccas through the teens. Then ten years running his own venue, Great Aunty Three in Enmore, written up by Broadsheet, Time Out and Concrete Playground and an Uber Eats launch partner. Over twenty years in venues and more than fifteen in hospitality marketing, every side of the business.

That operator experience now points at one thing: getting independent venues found and booked. Forkcast builds hospitality websites, runs SEO and Google Business Profile, manages your Google reviews and reputation, and includes the EatNew table booking system, so your venue is easy to find, easy to book, and trusted online.

He's worked the late shifts. Stared at the quiet Tuesday. Watched mates pour their hearts into beautiful venues that no one walked past. And he's tired of watching the best operators in the country lose to chains and aggregators just because no one could find them online.

That's why Forkcast exists. To build the brand he wished he'd had back then. So the next operator with a great kitchen doesn't go quietly.

If you've ever stared at an empty dining room on a Friday night, you'll get why we built this.

FROM EMPTY TO BOOKED.

01
TASTE
TESTED

DISCOVER

We poke around your venue, your audience, your competition. Like a health inspector. Nicer.

02
FORKCAST
CERTIFIED

STRATEGISE

We figure out who'll actually walk in, sit down, and post about it. Then we build the plan to bring them.

03
FORK
YEAH

CREATE

We design, shoot, build. Websites, photos, reels. The lot. Stuff people stop scrolling for.

04
SEEN ON
SUNDAY

GROW

We optimise, post, and keep your venue top of mind. The goal: bookings climbing, walk-ins climbing, you doing the cooking.

STUFF PEOPLE ACTUALLY ASK.

HOW LONG DOES IT TAKE?

We start as soon as we have your photos and copy, and keep you posted the whole way. Full House takes a little longer to spin up because it adds brand identity and a monthly content shoot, and the content keeps coming every month you are with us.

HOW MUCH IS IT?

One monthly system, cancel anytime. Found & Full is $497 a month, the obvious one for most operators: booking, a premium website, ongoing SEO and Google Business Profile, and reputation management. Full House is $1,497 a month and adds full social media management and managed ads. A one-time $397 setup applies for new venues. The first 10 Founding venues get Found and Full for $397 a month, and that rate never rises for as long as you stay, in exchange for an honest review and a case study. Start with the free Audit and we'll tell you which fits. See the full pricing page.

DO I KEEP MY DOMAIN AND HOSTING?

Yes. Your domain stays in your name, and your content and reviews stay yours. Every plan is month to month, never locked in, and if you ever leave we help you take your site with you.

WHAT IF I ALREADY HAVE A WEBSITE?

Rebuild, redesign, or just fix what's broken. The Audit tells us which.

CAN YOU SHOOT THE PHOTOS AND FILM THE REELS?

Yep. We rock up, eat your food (sorry, not sorry), and shoot it. UGC raw or polished. You pick.

WHAT IF MY VENUE ISN'T IN YOUR DESIGNS?

Designs are starting points, not boxes. We make them fit your venue. If nothing fits, we go custom. And we'll say that up front.

ARE YOU JUST FOR FANCY PLACES?

Nope. Brunch cafe? Hat restaurant? Dark kitchen? All welcome. Only rule: you give a damn about your venue.

WHAT DO YOU NEED FROM ME TO GET STARTED?

Your URL (or "I don't have one"). A photo of your venue. A short note on what makes you you. 15 minutes on a call. That's stage one.

DO YOU BUILD AI WEBSITES?

Yes. Every Forkcast website is an AI website: built so Google AI Mode, ChatGPT, Perplexity and Claude can read it, understand it and recommend your venue, and so it still ranks in normal Google search. That covers SEO, GEO (generative engine optimisation) and LLM readability, handled for you every month. Every site also ships with a free table booking website through EatNew.

DO YOU DO SOCIAL MEDIA MANAGEMENT FOR RESTAURANTS?

Yes. Full House runs your social media on an ongoing basis: content, Instagram and Facebook posts, Google Business Profile posts, reels and UGC with a monthly shoot, and Google review responses. You review and approve before anything goes live.

WHO BUILT FORKCAST?

Michael Le, a Sydney hospitality operator with over twenty years in venues and more than fifteen years in hospitality marketing. He has worked every side of the pass and now builds the websites, SEO, Google Business Profile, review and reputation management and EatNew booking system behind Forkcast. The full story is at michaelle.com.au.

READY TO BE THE SPOT?

Let's build something the internet can't stop talking about.

Book a Free Audit Or book a brand strategy call →